Charter Trucks offers the easiest way for business owners to buy or sell a used commercial truck. However, they were struggling to get that message across. Before I started working with them, they didn’t even have that message at all. In partnership with Story Sells, I helped equip Charter with a website that successfully broadcasts this key message, generates leads, and helps the organization grow.
My role in this project included:
- Information architecture design
- Developing content structures
- SEO copywriting
- Copywriting for all foundational website content
