One of my wife’s favorite photographs from our four months in Huanchaco, Perú is of a little girl flying a kite on the beach. The thing is, the girl’s “kite” isn’t of the conventional sort. It’s a black plastic grocery bag she found in the sand. Here’s the photo: For everything we loved about Huanchaco – […]
Another Reason to Avoid Freelance Bid Sites: Fraud
In theory, freelance bid sites are a super idea. Competent professionals with reasonable budgets hire experienced contractors to perform Web tasks. Fine. But in reality, they tend to work like this: American creatives compete with foreign providers whose hourly rates are ten times lower than what the former require to make even a modest living. […]
The Big Name Change: Why I Did It
As of this Monday, Adam Green Media is no more. In its place, you will find Green Ink Creative. And yes, I offer all the same great copywriting services. So… why the change? Well. There were several reasons. Here are all of the salient ones: The other name was dull. And it wasn’t descriptive. Having […]
Is Your Copywriter Part Marketing Consultant, Too?
I’ll be the first to tell you I don’t care for the word “consultant.” You probably don’t either. It seems like everyone’s a consultant these days, and marketing consultants may just be the most pervasive of them all. Even if they have no idea what they’re doing. But when it comes down to it, a […]